Online marketing agency, First Rate, has appointed new Consulting Director, Mark Baartse, to head its Consulting division in Australia.
Mr Baartse will be responsible for managing the First Rate consulting team, offering high level strategic advice to clients and setting the direction of the team.
“I am excited to join First Rate in this challenging position. The existing team, processes and methodology are the strongest I’ve seen – evidenced by our strong growth in the Australian market.”
“I am looking forward to expanding the team, helping to keep First Rate on the forefront of search and performance technology, growing our clients’ online traffic and sales, and consistently exceeding their expectations,” said Mr Baartse.
Mr Baartse brings with him extensive experience in online marketing within large organisations, and a deep understanding of the challenges such clients face. Areas of his expertise include Search, Usability and Sales Conversion Optimisation.
Starting as a developer, Mr Baartse has been working professionally on the web since 1994. He served as Online Marketing Manager for Microsoft.com.au for five years. Before joining First Rate, Mr Baartse was the Online Marketing Manager for Lexis Nexis Australia and New Zealand.
First Rate is one of Australia’s leading online marketing agencies, specialising in Search Engine Marketing, Performance Online Advertising, and Google Analytics. First Rate works with many of Australia’s leading brands, including Bankwest, Officeworks, Lenovo, Mortgage Choice, and EziBuy.
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About First Rate
First Rate specialises in online direct response marketing, including SEO, SEM, Performance Online Advertising and Google Analytics. The agency is recognised as a leader in developing strategies and tactics to help brands dominate the search engines and significantly grow brand awareness online. First Rate works with over 75 clients across Australia and New Zealand. Of its 35 staff, 18 are Adwords Qualified and Google Analytics Professionals. www.firstrate.com.au
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