PR and marketing

LinkedIn for Lead Generation Seminar with Tom Skotidas

Catriona Pollard - Monday, November 22, 2010
Using LinkedIn for lead generation is still a mystery for many of us. Social media lead generation expert, Tom Skotidas will be running a one-day course focusing on how to effectively utilise LinkedIn for successful lead generation.

Whether you're a marketing professional or a salesperson responsible for meeting new business targets, this course is for you.

This is a rare chance to learn proven principles of social media lead generation, from an industry expert who has met and exceeded divisional sales targets for the past 4 years, using social media.

By the end of this course you’ll know how to:

• Set up profile page on LinkedIn that maximises impact on your target market
• Build high-quality connections
• Search for and identify prospects
• Reach and target these prospects, and convert them into sales leads
• Drive your personal brand and your company’s brand amongst your target market

About Tom Skotidas
First Rate Head of Marketing and Business Development Tom Skotidas has been engaged in digital and direct since 1994. One of the reasons behind Tom's success in business development lies in his pioneering use of social media to generate sales leads, mainly through LinkedIn and Twitter, and more recently Facebook. Today, Tom teaches the strategies and tactics of social media lead generation to audiences in Australia.

This seminar is held at Cliftons, 190 George St, Sydney.
7 December 2010 8:30am – 5:00pm
Fee: ADMA member: $665 inc. GST
Non-member: $898 inc. GST

Course outline

Book now!

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