PR and marketing

Social media and the power of word of mouth marketing

Catriona Pollard - Thursday, April 07, 2011

Join Director of CP Communications, Catriona Pollard on a webinar on social media and the power of word of mouth marketing run by The Australian Businesswomen’s Network.

It's easy to underestimate how powerful word of mouth is to your business. And with nine million Australians using social networks such as Twitter and Facebook to spread the word online about brands they like, understanding the buzz around social media is fast becoming a must for any savvy business owner.

This webinar will teach you how to implement successful Word of Mouth marketing campaigns through the use of social media.

We will cover:

  • What is Word of Mouth marketing and how does it work?
  • How to spread the word about your business (and have others spread it too) using Social Media and Word of Mouth marketing
  • How to use Word of Mouth advertising to promote your business
  • Manage quality, costs, time and risk
  • Examples of successful Word of Mouth messages
  • Hot tips for using social media to build buzz amongst your customers and prospects

Event Details:
Social media and the power of word of mouth marketing
Date: Wednesday, 20 April 2011
Times: 10.15am for 10.30am - 12.00pm AEST
(Check your timezone.)

Venue: Webinar - Your home or office.
Price: FREE

Register here.


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Spice up your marketing in the New Year

Catriona Pollard - Tuesday, December 15, 2009
Is your new year’s resolution to increase or implement a marketing plan for your business? Marketing Angels are offering do-it-yourself marketing workshops ideal for start-up or micro businesses. 

The courses are designed for those needing help with focus and direction to develop a practical marketing plan and for those who need the help of an expert or consultant but can’t really afford it. 

The courses are run as a one day group workshop with a Marketing Angels Expert. Places are limited to ten people in each workshop allowing participants to gain more personalised tutoring. 
 
DIY Group Marketing Workshops will be running on 19 January, 2010 in Sydney, Melbourne, Brisbane and Canberra. For more information visit the Marketing Angels website.

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