Online marketing agency, First Rate has been appointed to assist with HotelClub.com’s search engine optimisation (SEO) program. HotelClub.com is one of the world’s leading accommodation websites.
First Rate won the company’s SEO account after a competitive bid process, involving several other agencies.
The veteran online marketing agency, which has 40 staff and offices in Sydney and Auckland, has already begun SEO on the HotelClub.com website, generating significant increases to the company’s natural search engine rankings.
Tom Skotidas, head of marketing at First Rate said, “We are excited to be working with HotelClub.com, a global leader in accommodation.”
“Our early SEO work has already shown great results, increasing HotelClub.com’s natural rankings, traffic, and bookings. By working closely with their inhouse SEO team, First Rate is helping to ensure that HotelClub.com continues to dominate the global accommodation category,” said Mr Skotidas.
HotelClub Head of SEO Andrew Rodrigues said: “We selected First Rate on the basis of their knowledge and expertise in the online marketing and SEO arenas.”
“We feel that they truly take our best interests to heart and give their all to maximise our online performance and make us successful,” said Mr Rodrigues.
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HotelClub is a global accommodation specialist operating the following websites: HotelClub.com - bookings up to 12 months in advance and RatesToGo.com – bookings up to 28 days in advance.
HotelClub offers users the choice of over 60,000 hotels in over 130 countries worldwide. HotelClub is available in fourteen languages – Chinese, Dutch, English, French, German, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Swedish and Thai. HotelClub is truly global offering its customers access through country specific websites.
HotelClub is part of Orbitz Worldwide Inc (NSYE: OWW).
First Rate is one of Australia’s leading online marketing agencies, specialising in search engine optimisation (SEO), search engine marketing (SEM), and performance online advertising. They are recognised as leaders in developing strategies and tactics that help their clients dominate the search engines and grow their online market share.
First Rate works with many of Australia’s leading blue chip brands. Its clients are spread over 50 industries including retail / e-tail, financial services, education, energy, travel, and CRM.
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